East Asian Insurance Day for 2025

October, 2025

The East Asian Insurance Conference (EAIC) has designated October 18th as "East Asian Insurance Day" and is promoting awareness initiatives to enhance recognition and the public image of the insurance industry across East Asian regions.

In 2006, at the 23rd EAIC held in Bandar Seri Begawan, Brunei Darussalam, Bandar Seri Begawan Declaration was adopted, designating October 18th as the East Asian Insurance Day. Since then, the member cities of the EAIC have been leading various cross-regional promotional activities focusing on insurance that reflect the situation in each country or district.

The Life Insurance Association of Japan (LIAJ) would also like to commemorate the East Asian Insurance Day this year, and deliver messages from the Chairperson of the LIAJ and the General Secretary of the EAIC.

EAIC's key activities

Since 1962, the EAIC has been held every other year and the 30th EAIC for 2024 was held for Hong Kong.

For 2026, the conference is scheduled to be held in Tokyo, and the insurance industry in Japan all together is working on preparing the conference.

*You can find more information for EAIC 2026 Tokyo on the EAIC official website: https://eaic-network.org/nextconference/6343/

Message from the LIAJ Chairperson

On the occasion of East Asian Insurance Day 2025, I would like to extend my sincere greetings on behalf of the Life Insurance Association of Japan (the LIAJ).

The East Asian Insurance Day was established to celebrate the first EAIC, held in Tokyo on October 18, 1962. This day is a symbol of collaboration and solidarity within the insurance industry across the East Asian region. It is also a valuable opportunity to reflect on the role and social significance of insurance, and to share our collective responsibility for the future.

In recent years, Japan’s social environment has changed rapidly, including a declining birthrate, an aging population, a growing demand for medical and nursing care, and a severe labor shortage. Globally, emerging threats such as intensifying natural disasters and cyber risks are having serious impact on people’s lives. In this era of transformation, the role of the insurance sector—to provide reliable protection and peace of mind for the future—is becoming increasingly important throughout the East Asian region.

To fulfill our mission of expanding reliable security and trust, and contributing to a better co-existing future, we will continue to advance our initiatives with sincerity and unwavering commitment based on three core points: “promotion of customer-oriented business operation”, “a sustainable society and contribution to a better future”, and “dissemination of information for a sound development of the life insurance industry”. We believe these initiatives are not only vital for Japan, but also for the East Asian region. We hope to share perspectives and responsibilities regarding the role of insurance in supporting local communities with our counterparts across the East Asian region.

Next year, in 2026, the 31st EAIC will be held in Tokyo for the first time in 24 years. Under the conference slogan “Back to the Origin, A Bridge to the Future ~Asia Reunites at Tokyo~,” the conference presents a meaningful opportunity to revisit the founding values of EAIC and strengthen regional cooperation for the future. Together with the General Insurance Association of Japan (the GIAJ), we will co-host and fully commit to ensuring the success of this conference. Through this international initiative, we aim to bring together, diverse insights and experiences from across the East Asian region, foster mutual learning, and share perspectives that support the sound development and credibility of the insurance sector, ultimately contributing to the well-being of citizens.

I sincerely hope that East Asian Insurance Day will serve as a meaningful opportunity to recognize the social role of insurance and inspire the industry to unite in shaping a better future.

Message from the EAIC General Secretary

I would like to extend my sincere greetings on the occasion of the East Asian Insurance Day for 2025.

October 18 marks the memorable day when the first EAIC was held in Tokyo in 1962, and it is regarded as a symbol of collaboration and mutual understanding within the insurance industry in the East Asian region.

The EAIC was established as an international conference adopting a rotating host city system and excluding political and religious influences, originating from the friendship between Mr. Sevilla of National Life Insurance Company of the Philippines and Mr. Taizo Fukumuro, who later became the first Managing Director of FALIA. For over 60 years, the EAIC has served as an “open bridge” connecting the insurance industry in the East Asian region, functioning as a value-driven network that emphasizes trust, cooperation, and solidarity, unconstrained by formality.

At the first Tokyo conference, Prime Minister Hayato Ikeda sent a congratulatory message, expressing his hope that life insurance, based on the spirit of mutual aid, would contribute to the welfare of the people and the prosperity of the nation. This vision was ahead of its time and resonates with today’s SDG Goal 3: “Good Health and Well-being.” The founding philosophy of the EAIC continues to live on across generations.

On the other hand, Asia still faces significant challenges such as disparities and poverty, and it has been pointed out that the number of people living in extreme poverty has increased since the pandemic. Ensuring universal health coverage and securing access to medical care are urgent issues, and the role of insurance as a social infrastructure to prepare for risks is becoming ever more important.

Going forward, it is essential for the EAIC to continue promoting collaboration among Asian countries, enhancing insurance literacy, and contributing to the development of better insurance systems. On the East Asian Insurance Day, I would like to renew my respect for the founding spirit and sincerely hope that, through insurance, we can contribute to the improvement of health and well-being of people and the sustainable growth of the Asian region.